LiveTube Team

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Sven Herold

Founder & CEO

Creative Entrepreneur, Media Executive and Award Winning Broadcast Journalist. Former Global VP Content and a member of the Communication & Marketing leadership team at Shell and Global Head of TV at SAP.  Senior Correspondent, Investigative Journalist and Managing Editor in the US and Europe at ARD/ ZDF/P7Sat and entertainment network RTL Group.

TBA following investment


Currently Chief Technology Officer at a global media-house specialising in live content and video streaming. Tech Entrepreneur with an extensive background in global scalable software solutions for the media industry. Lead diverse development teams and successfully partnered with tech and media giants globally.

Herbert Heitmann

Innovation & Marketing (Partner)

Communications & Marketing Executive, former Executive Vice President Global Brand, Communications & Government Relations for Bayer and Shell, Chief Communications Officer of SAP and Chairman of ICC’s Commission on Digital Economy. Currently Chairman at boldT Partners and President of the European Association of Communications Directors.

Jan Herold

Head of Content (Partner)

Award Winning TV & Radio Presenter and Media Executive. Currently Head of Program and Prime Time Anchor at German Radio Network Charivari. TV host for Sky Sport News HD and Prime Time Presenter for several live TV programs and large scale events. Host of the popular German daily program “Die Herold Show” (“The Herold Show”).

Maurice van Sabben


Business development, sales and marketing executive in media, entertainment and technology. Former President at National Geographics Ventures International, President Distribution and SVP Film and Television at National Geographic and Commercial Director SNTV at IMG. Currently, board advisor to cable and satellite companies focusing on OTT.

Sales (Advisor)

Strategic market planning, business relationship management and sales executive in consulting and technology. Former sales consultant at Akamai Technologies and Gartner Consulting. Currently strategic business development and sales executive for a global IT technology company.

Matthias Roessler

Patent Attorney (external with Karo IP)

Extensive experience in the field of national and international patent prosecution procedures and patent infringement matters. In addition he deals with matters of trademark law. Starting in 2007 he has been lecturing on the protection of industrial property rights at RWTH Aachen University. Advising international clients in all fields that involve the protection of industrial…

Content Research & Development

Senior Producer at CNN and Sky and most recently Director of Communications for a Global Media Group. Responsible for devising and implementing a journalistic-driven, cross-brand communications strategy focusing on high profile broadcast media coverage aligned with business strategy to build reputation internationally with consumers across EMEA, APAC & North America.

Senior Producer

A BBC-trained, skilled and proficient Multi-camera Director, Vision Mixer, Producer, Gallery/Edit Producer and Line Producer with over 25 years’ experience in television production. Major Live Broadcasts include the BBC Proms, the New Year’s Day Concert from Vienna and Co-Productions with BBC Worldwide, EBU, English National Ballet, Opus Arte, Unitel, Unitel Classica, World Orchestra for Peace and…

Senior Producer

Show Producer and Development Producer for UKTV, BBC and ITV. Strengthened UKTV’s online presence, by developing, producing and strategically growing their YouTube platform, primary contact for all program proposals. Producer at The One Show, Dragons’ Den and for BBC’s Diamond Jubilee coverage.

Paul Dillon

Senior Producer

Creative Director at Sky, Consultant Producer for sports OTT platform DAZN overseeing the overall development, look and functionality, Senior Producer at HBS (owned by Infront Sports & Media) during Fifa World Cup Brazil, Tennis coverage for ATP TV. Cycling Coverage as Series Producer for Channel 4, Olympia Coverage for BBC.

Senior Producer

Producer/ Director on major sports events such as FIFA World Cups, UEFA European Football Championships and the Olympics. Broadcast clients include the BBC, IMG, Channel 5, and UEFA.